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Rich Mar Florist Joins DGM Racing at Pocono Raceway

Massey to Pilot the Rich Mar Florist No. 91

LAKE WALES, Fla., (July 13, 2022) – DGM Racing proudly announces Rich Mar Florist as the primary sponsor of Mason Massey’s No. 91 Chevrolet Camaro SS at Pocono Raceway. For the third time this season, DGM Racing and Rich Mar Florist are teaming up (Daytona - Bilicki; Charlotte - Smithley) to take on the Tricky Triangle.

Based out of Allentown, Pennsylvania, Rich Mar Florist is a fourth generation, family-owned floral delivery service. Rich Mar Florist has been a proud sponsor of racing for five years and is currently partnered with Watkins Glen International, Dover Motor Speedway, Nashville Superspeedway, and Pocono Raceway.

“Over the years we have partnered with amazing organizations in the racing industry, including drivers, teams, and even a handful of race tracks. We are so thankful for the opportunity to get involved and sponsor racing at different levels; this never gets old!” said Jonathan Morrissey, Vice President of Rich Mar Florist. “The race at Pocono is extremely special to us as we not only showcase our brand in front of the hometown crowd, but with our longest standing partner in NASCAR, Pocono Raceway.”

In his third NASCAR Xfinity season, Massey is showing extreme growth with DGM Racing as he takes on his largest schedule yet. In just 10 starts together, Massey has earned a Top 10 finish, his career-best finish at his hometown track, Atlanta Motor Speedway, and three Top 20s. Massey has encountered several new tracks and adjusted to his first season with practice and qualifying sessions. This will mark Massey’s second visit to Pocono Raceway.

“We’re really excited to have Rich Mar Florist join us on the car in Pocono,'' said DGM Racing driver, Mason Massey. “Pocono is their home track and we’re eager to have a good, solid run in front of their home crowd. They’re a great group of people and I can’t wait to see the Rich Mar colors on the No. 91.”

The No. 91 will showcase an eye-catching paint scheme with the Rich Mar Florist colors. All Weather Selvedge, a denim retail store, will also ride along the decklid of Massey’s Chevrolet Camaro.

The Explore The Pocono Mountains 225 will be televised live on USA on Saturday, July 23 2022, at 5:00 p.m. Eastern Time. Practice will be held on Saturday, July 23, 2022, beginning at 9:30 a.m. Eastern Time, with Qualifying to follow at 10:00 a.m.

About DGM Racing

Driven by pure passion and love for everything racing, DGM Racing is a family-owned and operated business headquartered in Lake Wales, FL. Since 1990, Mario Gosselin and his wife, Michelle, have worked tirelessly to elevate DGM Racing and grow the organization each year. What started as a local hobby on the weekends in Hialeah, Florida, has grown into a powerhouse organization fielding four NASCAR Xfinity Series cars. Going into the 2022 season, the team has more than 149 Top-20 race finishes and four Top-20 finishes in driver standings between 2020-2021. For additional information, news and the latest updates, connect with DGM Racing at, Facebook (DGM Racing), Twitter (@dgm_racing_), Instagram (@dgm_racing_), or TikTok (@DGMRacingFL).

About Rich Mar Florist

We are proud to be your award-winning in-person and online floral gifting company that makes sending as enjoyable as receiving. Rich Mar has always been a family business with the intent of giving back to the community that has us who they are today. We’re a fourth generation, family-owned floral delivery service based out of Allentown, PA. We have created a seamless shopping experience to help you make anyone’s day better…in the Lehigh Valley and beyond.

Grown from a basement to the Internet, Rich Mar Florist will keep their family vision alive and well for another 60+ years. As we always say “Dream Big Always!” Visit us at:, Facebook Rich Mar Florist, Twitter @richmarflorist @richmarracing, and Instagram @richmarflorist.

About All Weather Selvedge

All Weather Selvedge was founded in 2016 by Andre Williams, a former NFL running back, in order to fill the void in the market for athletically built denim jeans using the latest selvedge fabric developments Japan has to offer. AW aims to usher clothing, mankind's oldest technology, into the modern era by creating a circular supply chain in which we share an intimate and enduring relationship with our clothing and the customers who enjoy our products in order to foster a sustainable fashion future.



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